The Enterprise of the Future
June 6, 2008 by Raj Sheelvant
The Third biennial IBM Global CEO Study titled “The Enterprise of the Future” is now available (You will have to register to download this 79 page study). This research based on surveys of 1130 top executives from 32 different industries and from 40 nations with the sole purpose of ferreting out what the Enterprise of the Future would look like. These findings that transcends organization size, location and industry – paints a surprisingly similar view of the traits that will enable firms to be successful in the near future.
According to the study, The Enterprise of the future is:
1) Hungry for change: The Enterprise of the Future is capable of changing quickly and successfully. Instead of merely responding to trends, it shapes and leads them. Market and industry shifts are a chance to move ahead of the competitions
2) Innovate Beyond Customer Imagination: The Enterprise of the Future surpasses the expectations of increasingly demanding customers. Deep collaborative relationships allow it to surprise customers with innovations that make both its customers and its own business more successful.
3) Globally Integrated: The Enterprise of the Future is integrating to take advantage of today’s global economy. Its business is strategically designed to access the best capabilities, knowledge and assets from wherever they reside in the world and apply them wherever required in the world.
4) Disruptive by Nature: The Enterprise of the Future radically challenges its business model, disrupting the basis of competition. It shifts the value proposition, overturns traditional delivery approaches and, as soon as opportunities arise, reinvents itself and its entire industry.
5) Genuine, Not Just Generous: The Enterprise of the Future goes beyond philanthropy and compliance and reflects genuine concern for society in all actions and decisions
In my future blogs, I will dive deeply into each of the above criteria that enable The Enterprise of the Future.
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Comments (1)
Looks like Google is the only company which is already there.