يونيو - حزيران [9ث] 2008

مشروع من المستقبل: جائعة لتغير

So, even if large percentage of CEOs agrees that ‘change is important’ only few exceptional CEOs will be able to implement ‘change management’.

Clearly, the ability to change quickly and successfully is becoming more critical than ever. Here are a few thoughts about how the Enterprise of the Future approaches change from the survey.

Accepts change as a state of being: The Enterprise of the Future sees change within the organization as a permanent state. Because of the company’s culture, employees are comfortable with unpredictability. In an environment in which products, markets, operations and business models are always in flux, values and goals provide alignment and cohesion.

Change management cannot be informal, ad hoc or improvise: On the contrary the Enterprise of the Future defines and manages change as robust programs, structured around and driven to deliver defined business outcomes. Strong change management is a core competence at all levels and nurtured as a professional discipline, not an “art.”

Operates like a Venture Capitalist: The Enterprise of the Future establishes processes and structures that promote innovation and transformation. It actively manages a portfolio of investments, protecting and supporting the fledgling ideas, while systematically weeding out the weak ones.

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