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August 5, 2009 by Raj Sheelvant | No Comments
Web 2.0 technology has created a new breed of online customer—one who is both a producer and a consumer of their own content and services. How does it impact an organization? McKinsey article titled “Managing beyond Web 2.0” portrays a strategy called LEAD (listen, experiment, apply, develop) to create a road map that …
June 8, 2009 by Raj Sheelvant | 2 Comments
When a company like Coca Cola, which has several flavored drinks wants to know what its customers prefer, what does it do? Well, it intends to use IT to monitor the pulse of its customers. According to Information Week article titled “Coke’s RFID-Based Dispensers Redefine Business Intelligence”, Coke plans to roll out the Freestyle drink [...]
May 21, 2009 by Raj Sheelvant | No Comments
Creative Destruction as defined by Joseph Schumpeter, the noted economist, is a “process of industrial mutation that incessantly revolutionizes the economic structure from within, incessantly destroying the old one, incessantly creating a new one.” Read more about Creative Destruction in my blog titled “Creative Destruction at the Speed of Thought”.
Creative Destruction is in full display [...]
December 3, 2008 by Raj Sheelvant | 1 Comment
McKinsey Quarterly has published an interview with Hugh Courtney who is the author of the book ‘20/20 Foresight: Crafting Strategy in an Uncertain World’. According to the author, risks and uncertainty always exists. They don’t appear out of nowhere. But our perception of risks and uncertainties changes or evolves over the period of time. The [...]
November 25, 2008 by Raj Sheelvant | No Comments
It’s all over the news. Google and P&G have swapped workers to spur innovation. Each organization thinks that they have something to gain from one another. Hence they have started swapping employees. WSJ has reported in the article titled ‘A New Odd Couple: Google P&G Swap Workers to Spur Innovation‘, that about two-dozen staffers from [...]
October 26, 2008 by Raj Sheelvant | No Comments
Procter & Gamble (P&G) is testing its ability to use the internet to sell its toothpaste, household cleaners and nappies directly to US households, in a potential long-term strategic challenge to its retail partners according to Financial Times article titled P&G web move is challenge to retailers dated October 19th 2008. The article notes that [...]
October 13, 2008 by Raj Sheelvant | 1 Comment
The Bluest of the blue chip companies, General Electrics’ stock has been falling precipitously due to global credit crunch. General Electric (GE) had used the Lateral Diversification Strategy or Conglomerate Diversification Strategy as its growth strategy. By consistently increasing in performance objectives beyond past levels of performance, GE has been able to raise its dividends [...]
July 23, 2008 by Raj Sheelvant | No Comments
The ‘2008 Tribalization of Business’ study conducted by Beeline Labs, Deloitte and Society of New Communication looks at how companies are harnessing the collective wisdom (collaborating with employees and customers) to innovate faster, reduce costs, grow the business and bolster the bottom line.
You have to register to get the entire study. But [...]
July 22, 2008 by Raj Sheelvant | 1 Comment
Coca-Cola has been a leader in non-alcoholic beverage industry and has dominated that market over the past century. But due to globalization, the beverage market has become more volatile, where fickle customers constantly switch drinks. Global beverage market is also getting fragmented at a faster pace with new products being introduced by the emerging companies. [...]
June 17, 2008 by Raj Sheelvant | No Comments
CEO s generally agree that customer expectations of corporate social responsibility (CSR) are increasing. While customers have always cared about societal issues, their concerns are now more frequently turning into action and influencing purchasing decisions according to IBM Global CEO Study titled “The Enterprise of the Future”. “Genuine, not just Generous” is the last [...]
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Raj Sheelvant has more than 15 years of varied experience in the field of Information Technology and is passionate about aligning IT with Business needs.
Raj strongly believes that IT can be leveraged to create, sustain and enable Business Strategy. This is a blog that demonstrates value added by IT to the Strategy
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