Google, P&G Swap Employees: A New Era in Collaborative Marketing Strategy?
November 25, 2008 by Raj Sheelvant | No Comments
It’s all over the news. Google and P&G have swapped workers to spur innovation. Each organization thinks that they have something to gain from one another. Hence they have started swapping employees. WSJ has reported in the article titled ‘A New Odd Couple: Google P&G Swap Workers to Spur Innovation‘, that about two-dozen staffers from [...]






















